0-1 localisation product launch at YNAP

Written By Nelnish Singh

Time spent: 2017 to 2024
Role: Head of Product Management
Objective: Launch of 0-1 localisation product portfolio
Achieved: Launched multi-language, multi-currency and multi-payment methods to drive customer acquisition in the middle east countries

With a business objective to drive customer acquisition across new customer segments in non-English speaking countries, I led a team of product managers that launched new capabilities such as translation management driving 24% YoY growth in the middle east region.

Nelnish Singh